START HERE - CUT THE BS

WELCOME!

You didn’t end up here by accident.
You’re smart.
You’ve learned enough to better your life.
Tried the routines.
Started the habits.

And somehow… you still can't take a shit without your phone.


You’re not broken. You’re just surrounded by the BS.
That’s what this is.
Not a diet for your mind.
A mirror—for the shit no one talks about that’s holding you back.

WHY THIS MATTERS

Simple really.
I got tired of the new-age guru crowd screaming “Do the work” like it’s a personality trait.
Of the “It’s simple, but not easy” circle jerks.
Of the “No one cares, work harder” prophets selling pain like protein powder.


Look, I’m glad we evolved past the “Fake it till you make it.” nonsense—
but now we’ve got morning routines and cold plunges in place of actual movement.

We’ve replaced fake confidence with fake clarity.
But nobody’s asking the only question that actually matters:

Why the fuck is it so hard to just do the thing?

Most of us aren’t full of shit in obvious ways.
We’re not lazy.
We’re not scared of effort.
We’re genuinely trying to be better versions of ourselves.


But something still drags.
Still keeps us choosing Ozempic over the gym.
Still has us scheduling “deep work” blocks that somehow end in TikTok.

Still whispers “you’re making progress”—while your bank account’s in the red.
Still has us posting about fun instead of having any.

That’s what this is for.

To expose the BS that keeps us from “Doing the thing.”
And more importantly—

how to put that bitch in time-out when she starts acting up, so we can actually get to work.

Because once you see the BS for what it is—you stop rewriting your to-do list and finally reply to that text that’s been rotting in your soul since Tuesday.

WTF IS THIS?

This isn’t a self-help site.
It’s a sniper scope.
Built to expose—not just motivate.


At The BS Maverick, we hunt the 3 forces that keep smart people stuck:
🧠 Biases — mental shortcuts pretending to be logic
👁 Blind Spots — The shit you don’t know you’re ignoring
💩 Bullshit — The stories you or society sells so you don’t have to change
We call that “BS.” And we expose it.

WHERE TO START?

🧠 WTF is BS?
→ Understand the Biases, Blind Spots, and Bullshit hiding in plain sight.
🚫 The BS Levels
→ Spot the exact flavor of bullshit keeping you stuck—and how to cut it faster next time.
🔥 The BS Hot 100
→ A running list of the most seductive, normalized BS infecting your life—with receipts.
👋 The About Page
→ Who this is for. Why it exists. And why I built it for someone I give a shit about.
📬 Subscribe to Heads-Up
→ A weekly gut-check for people doing everything “right” and still feeling off.

Let’s go.

Heads-Up! This Newsletter Might End Your Favorite Coping Mechanism.

Each week, I send a short punch to your perception. Just a few short, sharp reminders of the BS hiding in; current news, the socials, emails, or “I’m good at…” statements.